A new e.l.f. blush is here to give your cheeks and lips a natural, dreamy hint of color—and we’re sheer for it!
Introducing our Sheer for It Blush Tint, a multi-use lip and cheek stain that delivers a sheer, long-lasting tint that’s highly buildable—making it perfect for both minimalist and full-beat makeup days. Available in five iconic shades, this makeup must-have features a water-like formula that’s infused with hyaluronic acid to add hydrating benefits for your skin and lips. And the best part? It’s only $6! Yes, you read that right, it’s if not cheaper than the same price as your daily coffee.
If you’re new to cheek tints and wondering how to master that natural-looking, dewy makeup look, we’ve got you covered with this ultimate cheek stain guide. Below, we’re dishing everything you need to know about its unique formula, plus all the deets on how to wear it and apply it like a pro with our new Stain and Tint Blending Brush.
Somewhere in between liquid and jelly blush formulas, lies our blush tint: featuring a thinner, hydrating, watery texture that makes it easy as e.l.f. to give your cheeks a sheer, natural flush.
Cheek and lip tints are known for their lightweight formulas which blend into skin seamlessly and are highly buildable; this allows you to choose your pigment intensity and give your complexion a sheer pop of color that’s both long-lasting and transfer resistant.
To apply our cheek stain for a natural flush, just dot or swipe the formula onto your skin using the applicator wand. Next, grab our Stain & Tint Blending Brush and diffuse the pigment from the apples of your cheeks, along your cheekbones and up to your temples.
Our cheek tint makeup brush makes the perfect e.l.f.ing pair for applying your blush and lip tint. It features a dense, angled brush head that is perfect for blending out liquid and stain formulas. Plus, it’s affordable—you can score our blush tint and brush duo together for just $12.
Want a more pigmented look? Simply add another layer of cheek tint blush and repeat to build intensity!
Not only can you swipe our blush tint onto your cheeks for a sheer, natural-looking flush, but you can also easily apply it to your lips!
Lip tints and cheek tints are versatile makeup products that are best for:
Creating an easy, cohesive makeup look with just one product
Travel-friendly size
Quick touch-ups on the go
Achieving a natural, "just pinched" flush to your cheek, lips, or anywhere else!
For the days when you’re after that no makeup makeup look, reach for a lip and cheek stain to achieve a beautifully minimalist, dewy makeup look with ease.
While powder, cream, and liquid blushes tend to deliver a bolder look with more color, this liquid cheek tint formula features a watery texture that imparts a more sheer, natural finish that’s easier to build and blend out. Our lip and cheek stain works by temporarily staining your cheeks with a soft tint of color.
While blush is primarily used to give your cheeks a pretty flush, choosing the best blush formula can be overwhelming. Should you use a cheek stain, liquid blush, cream blush, or powder blush? Do you want a natural finish, dewy finish, matte finish, or somewhere in between? Choosing the right blush all comes down to formula preference, your desired pigment, and the overall look you’re trying to achieve.
e.l.f. offers a wide range of blushes for all your cheeky needs—so, what the e.l.f. is the difference between them all? Let’s break it down:
Sheer For It Blush Tint: Our newest cheek tint features a super-lightweight, water-like formula that leaves your cheeks with a sheer, natural finish.
Camo Liquid Blush : For the liquid blush fans, this long-lasting formula gives your cheeks a dewy, high-pigment pop of color.
Putty Blush : Featuring a unique formula, this lightweight and buildable cream blush leaves your cheeks with a medium tint of color and a semi-matte finish.
Halo Glow Blush Beauty Wand : This glowy liquid blush features an easy-to-use cushion tip applicator to deliver a luminous flush to your complexion.
Frequently Asked Questions About Cheek Tints:
How do you apply a blush tint?
We recommend applying your blush tint to the apples of your cheeks using the applicator, then use a makeup brush to blend it outward towards your cheekbones and the temples for a natural flush. For a more precise application, smile to find the roundest part of your cheeks, then tap, blend, and diffuse the product gently.
Do you put cheek tint on before or after foundation?
Wondering where a cheek tint fits into your makeup routine? Typically, you’ll want to apply your cheek tint with your liquid products, but after foundation. We recommend applying face primer, foundation, and concealer before your cheek tint. Then you can apply your blush tint along with your liquid bronzer, contour and/or highlighter, before setting your liquids in place with any face powders.
What are the benefits of using a cheek tint?
One of the major benefits of using a cheek tint is that most cheek tints are multi-purpose and also act as lip tints! They also deliver a natural flush, have an easy-to-blend formula, and they have buildable pigment so that you can create your desired look.
Is cheek tint the same as blush?
Technically, a blush tint and a traditional blush aren’t the same based on formulas. While they both do the job of adding a flush to your cheeks, a blush tint has a thin, watery consistency, while traditional blushes can come in cream, liquid, or powder formulas. The two also differ based on longevity, application, and pigment.
Which is better tint or blush?
The truth is, one isn’t better than the other! It’s all truly based on preference and what kind of makeup look you’re trying to achieve. A cheek tint will give you more of a natural-looking flush with a watery formula, while traditional blush formulas pack a little more pigment upon application.
Looking for your perfect mascara match? Easier said than done. With so many mascara formulas on the shelves—some promising sky-high curls, others offering mega volume—it can be a hard decision. You want dramatic lift and bold lashes, but most mascaras make you pick one or the other. So, what happens? You end up layering two formulas and doubling the cost of your makeup routine!
That’s why we created a better way to curl, lift lashes, and amp them up—all in one tube. Meet your newest lash obsession: Incredi-curl Mascara. It’s the latest addition to our iconic mascara lineup, and it’s here to do both—volumize and curl your lashes in just one swipe. No more choosing, no more layering, just curled, voluminous lashes!
In this blog, we’re giving you the lash lowdown on this volumizing and curling mascara. Whether you're going for a soft and flirty or a bold and dramatic eye makeup look, this mascara has your back (and your lashes).
This volumizing and curling mascara’s 2-in-1 formula brings major curl and bold volume, all in one magic wand. Formulated to grip onto each lash (yes, even the tiny ones), this mascara is ultra buildable, delivers long-lasting lift, serious thickness, and that “how are your lashes so good” effect.
Oh, and did we mention? This mascara is smudge-free, flake-free, clump-resistant, and made to stay exactly where you want it—no raccoon eyes here! It’s the ultimate mascara for lash lovers who want lift and curl without the mess of applying multiple mascaras.
Why spend more on your lashes when you can do the most for just $9? Yep, this mascara is only eight bucks—and it delivers both curl and volume in one sleek tube. We made this 2-in-1 superstar not just for the multitasking magic, but because buying two separate mascaras (one for curling and one for volumizing) just isn’t the move.
With this smudge proof mascara, you don’t have to layer different formulas or waste time (and money) trying to build the perfect lash combo. Just swipe and go—no clumps, no fuss! It grips, lifts, and thickens in all the right places for lashes that wow without draining your wallet.
You can’t mention mascaras without talking about mascara wands. Incredi-curl doesn’t just bring the formula magic, it’s equipped with some serious lash tech, too. The secret? A specially designed curved wand that does all the lifting and volumizing work for you. Its root-to-tip curl design hugs your lash line like a pro, catching every single lash (even the little ones) for max impact.
The inner curve is your volume-builder and curl-creator: it scoops up lashes, loads on the product, and helps lock in that lifted shape. After applying, flip to the outer curve to lift, separate, and fan the lashes out for that wide-eyed, eye-opening effect.
Ready to make the most out of Incredi-curl? Here’s how to take your lashes from “meh” to majorly curled and voluminous in just a few steps:
First up: start with clean lashes (we’re talking fresh and product-free).
Then, grab a clean spoolie and brush through to separate and prep your lashes.
Next, it’s time for a little lift—reach for our Pro Eyelash Curler (your lashes’ pre-mascara BFF) and give them a gentle curl.
Finally, take Incredi-curl’s curved wand and wiggle it through your lashes from root-to-tip to build volume, lock in curl, and give your lashes that natural lift. Go ahead and layer to your liking—just let each coat dry a bit before going in again to avoid any clumps.
Let’s break down our lash lineup. If Big Mood Mascara and Lash ‘N Roll Mascara had a baby, it’d be our Incredi-curl Mascara, since it packs bold volume and serious curl in one formula. But here’s how they all stand apart:
Big Mood Mascara: is your go-to for bold, dramatic lashes. Its hourglass wand is thick with fluffy bristles, perfect for amping up volume and thickness. The formula is rich and creamy, made for max impact and big payoff in just a few swipes.
Lash ‘N Roll Mascara: on the other hand, is all about that lift-and-curl life. Its got a curved wand with short, tightly-packed bristles that hug the lash line and give a major upward lift. The formula is lighter and more flexible: ideal for building curl without weighing lashes down.
Incredi-curl Mascara: combines the volumizing power of Big Mood with the curling precision of Lash ‘N Roll—plus a wand that does both. Basically, it’s the best of both lash worlds.
What is a curling mascara?
A curling mascara designed to both curl and coat eyelashes to make them appear longer, fuller, and curled upward. Curling mascaras contain special polymers and waxes that help maintain the curl throughout the day and they usually have a curved brush applicator that helps lift the lashes during application.
Does curling mascara actually work?
Yes! Curling mascaras are designed to not only curl and coat your lashes, but also to lock your curled lashed in place and make sure the shape and lift is maintained. For some extra curl and shape, we recommend using an eyelash curler before applying your curling mascara with the curved wand.
Which mascara provides volume to thin and sparse eyelashes?
If you’re looking to help volumize and curl thin and sparse lashes, Incredi-curl is for you! This formula is designed to deliver extreme curl and bold, defined volume. Not only will it help to lift your lashes, but it will also help them appear thicker. Say goodbye to thin, sparse, and straight lashes, and say hello to Incredi-curl Mascara!
Make room in your makeup bag, bathroom drawer, and your purse, because we’re diving deep into your next lip obsession: Glow Reviver Melting Lip Balm. If you love a glossy tint with a hydrating feel, you’re about to fall hard for this lip balm. This isn’t just any tinted balm—it’s packed with pigment, melts onto your lips like butter, and leaves behind a sheer but buildable pop of color that flatters everyone.
Whether you want a wash of your-lips-but-better or a bolder makeup look, Glow Reviver is your go-to for color in one swipe. Plus, it’s lightly flavored for that extra hit of deliciousness every time you reapply.
Our hydrating lip balm isn’t your basic sheer tint; it’s packed with pigment for a pop of color that actually shows up. The formula melts into lips, delivering nourishing hydration with every swipe—so you get that gorgeous flush and soft, happy lips.
It’s no wonder it’s gone super viral on socials—everyone’s obsessed! The best part? Every shade flatters every skin tone, so you really can’t pick wrong.
Our shade range includes Vanilla Toffee, Blackberry Sorbet, Yummy Gummy, Strawberry Shortcake, Java Chip, and Wild Cherry.
Keep reading for the full breakdown—flavors, color payoff, and why you’ll want one (or three) in every bag.
Vanilla Toffee is your everyday, goes-with-everything nude lip with a twist—it’s a light beige tone that’s subtle yet buildable, so you can keep it sheer or swipe on more for extra warmth. The best part? It’s super versatile. On fair skin, it brings a soft, milky nude vibe; on medium tones, it adds that warm, creamy glow; and on deeper skin, it pops as the perfect neutral beige.
And let’s not forget the flavor! Each swipe comes with a sweet hint of vanilla toffee that makes reapplying feel like a treat. Whether you’re going for “barely there” or “buttery nude glam,” this shade is a definite go-to.
For the days you want a pop of playful pink, Strawberry Shortcake has you covered. This soft pink tint is ultra-flattering on every skin tone. From sweet and delicate on fair skin to fresh and juicy on medium and deep tones, it blends into a wide variety of tones and acts as the perfect pink to brighten your look without overpowering it.
This balm is also lightly flavored with a sweet strawberry note that makes every swipe delicious—literally. Wear it sheer for a kiss of color or build it up for that just-bitten strawberry pout.
Wild Cherry is the classic red you always need on hand—bold enough to make a statement, but buildable so you control the depth. Swipe on a single layer for a juicy hint of cherry red or layer it up for that fresh, just-ate-a-cherry-popsicle look.
On fair skin, Wild Cherry pops with a playful flush; on medium tones, it gives that timeless, vibrant red vibe; and on deeper skin, it turns into the ultimate rich, brightening red. It’s truly a one-shade-fits-all hero.
And yes, it tastes as good as it looks—each swipe comes with a sweet cherry scent that feels fresh and fun to reapply. Keep Wild Cherry in your makeup bag for an instant pick-me-up whenever you want to turn the glow all the way up.
Into more of a moody lip look? Blackberry Sorbet is your shade. One swipe of this deep black cherry tint gives a sheer wash of juicy color, while a few extra layers turn it into a lush, rich tint that’s bold but totally wearable.
On fair skin, Blackberry Sorbet brings a cool, edgy berry vibe; on medium tones, it transforms into a sultry deep plum; and on deeper skin, it’s the perfect everyday dark cherry tint that makes lips pop with dimension. Plus, the sweet berry scent is basically dessert for your lips.
Yummy Gummy is your perfect playful plum—rich, juicy, and just sweet enough to wear every day. This buildable shade goes on sheer for a subtle berry flush or layers up to a bold plum pout that still feels effortless.
When it comes to wear, Yummy Gummy is a super adaptable shade. On fair skin, it brings a fresh berry tint; on medium skin, it turns into a sweet, rich plum; and on deeper tones, it’s a gorgeous, glossy purple that enhances your natural lip color beautifully.
As for the flavor, there’s a fun fruity gummy candy scent that makes swiping it on feel nostalgic and delicious. Keep Yummy Gummy in your pocket for when you want a swipe of color that feels cute, luscious, and playful all at once.
Calling all coffee lovers—Java Chip is your must-have for a deep, moody lip moment. This dark brown shade is fully buildable, so you can keep it soft and sheer for a natural earthy tint or layer it up for a bold, rich cocoa look.
Though it’s a darker shade, it truly works on all skin tones. On fair skin, Java Chip gives a cool, edgy twist; on medium tones, it pulls warm and dimensional; and on deeper skin, it’s that dreamy chocolate tint that enhances your natural glow.
For the flavor, think subtle mocha sweetness—like your favorite coffee order, but for your lips. If you love a 90s-inspired brown lip or just want something different from the usual pinks and reds, Java Chip is the go-to for rich, confident color.
The secret to taking your lip makeup look to the next level? Pair it with a lip liner for the ultimate custom lip look. Any shade from the Glow Reviver lineup can be turned into your perfect everyday lip combo when you match it with a complementary liner.
For a seamless, natural look, pick a Cream Glide Lip Liner shade that’s close to your lip balm shade for a soft, blended look. Craving more drama or a defined pout? Go a shade or two deeper with your liner to add instant depth, dimension, and that effortlessly plumped-up effect.
A little liner + a juicy balm swipe = a hydrated and plump, your-lips-but-better look.
When we say holy grail, we mean it—and Glow Reviver Lip Oil is *that* lip oil. This fan-favorite has officially gone mega- viral (and for good reason)! If you haven’t met Glow Reviver yet, let us introduce you to this luscious, nourishing lip oil that drenches your lips in juicy, glassy shine and a hint of tint for just $18. Yep, it’s a luxury-level glow without the luxury-level price tag. Why drop $40 when your new everyday lip oil is under twenty bucks?
In this guide, we’re deep diving into every single Glow Reviver Lip Oil shade so you can pick the perfect one—or grab them all and match your mood. From soft neutrals to pops of pink and warm, toasty tones, each shade is designed to flatter every skin tone and add a swipe of feel-good shine.
First things first, Glow Reviver Lip Oil isn’t just your average lip oil—each swipe is packed with nourishing ingredients that hydrate and visibly soften your lips while delivering that ultra-glowy finish we all crave.
The formula is lightweight but lush, making it perfect for everyday wear (and re-wear). Choose from Pink Quartz, Honey Talks, Rose Envy, Coral Fixation, Red Delicious, Jam Session, Crystal Clear, Money Mauve, It’s Giving Guava, and Hot as Fudge. Whether you’re after a warm nude, a flirty pink, or a rich berry vibe, there’s a shade (or three) with your name on it.
Below, we’re breaking down each shade to help you find your perfect match!
Everyone knows picking the right lip shade can totally transform your makeup look. The right tint can help to highlight your natural features, flatter your undertone, and even pull your whole makeup look together—like a finishing touch that makes everything pop.
A soft nude lip oil might be your everyday go-to, a fresh pink lip oil can brighten up your whole face, and a berry tinted lip oil might be your secret confidence boost for a night out. No matter your mood or style, having a few go-to lip oil shades means you’re always ready to glow.
Want to level up your glossy glow? Try pairing Glow Reviver Lip Oil with a lip liner for a more defined, pigmented look. It’s the ultimate hack for adding shape, depth, and a little extra oomph to your lips—while still keeping that juicy, hydrated shine.
Our community loves Cream Glide Lip Liner, a creamy, ultra-smooth liner that glides on like a dream and helps your lip oil stay put. Together, they’re the ultimate $10 lip combo that rivals any high-end pout. Just line your lips first to create your shape and softly blend inward before topping with your favorite Glow Reviver Lip Oil shade.
Meet your new everyday pink! Pink Quartz is a sheer light pink lip oil that delivers a soft wash of color with a high-shine, glassy finish—perfect for adding just the right amount of fresh, juicy tint to your lips. Its sheer, lightly tinted formula makes it super easy to swipe on alone or layer over your favorite lip liner for a more defined, polished look.
Pink Quartz is that easygoing shade you’ll find yourself reaching for again and again—whether you’re running errands, heading to brunch, or just want a pop of pink that feels flirty but still natural.
Say hello to the shade that’s gone mega viral. Jam Session is our black cherry lip oil that delivers a sheer but impactful deep flush that makes lips look naturally fuller and more luscious.
This tint adds just enough berry hue to amp up your lips’ natural color, while the high-shine oil finish keeps things juicy, comfy, and ultra-glossy all day long. Wear it solo for a fresh, just-bitten vibe, or layer it over a darker liner if you’re feeling bold.
If you’re after that perfect in-between lip shade—something deeper than a light pink but not quite a bold red—Rose Envy is it. This rosy deep pink mixed with a touch of light red gives you a pretty flush that feels classic, romantic, and oh-so-flattering on everyone.
Compared to Pink Quartz, Rose Envy packs a bit more pigment while still keeping that sheer, glossy finish we all love from Glow Reviver Lip Oil. Swipe it on alone for a soft, just-bitten tint or build it up for a bolder rosy pout
Neutral lovers, meet your new obsession. Honey Talks is a warm beige-brown lip oil that gives your lips a sheer wash of cozy, golden color with a high-shine finish. It’s the perfect easy nude that warms up your natural lip tone without washing you out.
Compared to Money Mauve, Honey Talks leans more warm and golden, making it an ideal pick if you love a sun-kissed, everyday neutral vibe. Our tip: Wear it alone for effortless shine or pair with a nude lip liner for a softly sculpted, polished look.
The high-shine finish keeps lips looking juicy and hydrated, making it ideal for everyday wear or layering over other lip products.
Ready to try a red lip oil that’s easy, wearable, and seriously flattering? Meet Red Delicious. This shade offers a sheer flush of red that enhances your natural lip color without the full-on intensity of a classic red lipstick. It’s perfect if you want the vibe of a red lip but prefer a lightweight, hydrating formula that’s fuss-free and buildable.
Don’t let the word “red” intimidate you—this tint is soft, glossy, and just the right amount of pop to elevate your look with zero pressure. Swipe it on solo or layer for a richer finish.
This shade has been stealing the spotlight on TikTok for a reason! Money Mauve is a cool-toned mix of light brown, pink, and purple hues that come together to create a true mauve lip oil with a modern edge.
It’s the perfect choice if you love that effortlessly chic, slightly moody vibe but still want a sheer, glossy finish that feels fresh and wearable. This shade flatters a wide range of skin tones and adds just the right touch of sophistication to your everyday look.
This one is the ultimate fresh-faced shade. It’s Giving Guava delivers a peachy pink tint with a high-shine finish that instantly brightens your lips and adds a juicy, natural glow.
This lip oil shade feels light, fun, and flattering on all skin tones, making it the perfect everyday pick-me-up. The sheer formula lets you build up the color as much as you like, from a subtle wash to a more noticeable glow, while keeping your lips nourished and hydrated.
For those who love a bold, statement lip with a warm, rich vibe, Hot As Fudge is your go-to deep brown shade. This is the deepest lip oil in the Glow Reviver collection, offering a luxurious wash of color that’s both sultry and sophisticated.
Despite its richness, it maintains the signature sheer, hydrating finish you expect from Glow Reviver, so your lips look juicy and never heavy. Perfect for layering over your favorite lip liner or wearing solo when you want a cozy, autumnal lip look that’s easy and glossy!
Sometimes, less is more—and Crystal Clear is just that. It’s the perfect clear lip oil for every occasion. Whether you want to keep it simple with just a high-shine finish or layer it over your favorite lip tint or lipstick to boost hydration and gloss, this shade does it all.
It’s lightweight, non-sticky, and packed with nourishing ingredients to keep your lips soft and plump throughout the day. Crystal Clear is your go-to gloss for an effortlessly polished look that enhances your natural lips without any color. A true multitasker, it’s the perfect (and easiest!) finishing touch to every makeup look.
If you’re loving the original Glow Reviver Lip Oils but craving even more shine and sparkle, meet our Glow Reviver Lip Oil Glimmers —our OG formula, but with an extra boost of shimmer. Available in eight shimmering, pigmented shades, these lip oils add a dazzling, light-catching finish that’s perfect for when you want to take your glow up a notch.
They’re just as nourishing and hydrating as the classics, with the same lightweight, buildable tint plus a gorgeous glimmer that makes every lip look instantly luxe. Whether you wear them solo or layer over your favorite lip tint, these glimmers add that perfect dose of sparkle to brighten your smile and elevate your look.
Frequently Asked Questions about Lip Oil:
Is lip oil better than lip balm?
The choice between lip oil and lip balm completely depends on your preferences! Both lip balm and Lip oil are great to wear for day or night. Whether you’re heading to work or going for a night out, they have your back.
Lip balms typically offer thicker, longer-lasting protection that's better for dry or chapped lips. If you want a natural look with light moisture, go for lip oil; if you need long-lasting protection, lip balm is usually the better choice.
What does tinted lip oil do?
Tinted lip oil combines the hydrating benefits of regular lip oil with a subtle tint of color to enhance your natural lip tone. It provides lightweight moisture and a glossy finish while adding a sheer tint, that's less pigmented than lipstick, but more colorful than clear lip products. This makes it perfect for achieving a natural, "your lips but better" look with added hydration and shine.
How to know what color lip oil to get?
Choose a lip oil color based on your natural lip tone and desired makeup look—if you want a subtle enhancement, pick shades close to your natural lip color like nude pinks or berry tones. For a more noticeable pop of color, consider shades that complement your skin undertone: warmer undertones suit coral and peachy hues, while cooler undertones look great with pink or berry shades. You can also consider your lifestyle - neutral shades work well for everyday wear, while bolder tints are perfect for when you want more color payoff.
Meet our crème de la crème cleanser! This gentle, non-foaming gel formulation conditions the skin while removing dirt and make-up without stripping natural oils. A coconut infused cleanser with aloe vera and Vitamin B5, pampers your skin like no other! Learn more
HYDRATING BOOSTER DROPS - This lightweight booster supercharges your routine for instant hydration to help create plump looking skin. We like adding these drops to our primer, moisturiser or foundation for that dewy look. Learn more
BEAUTY SHIELD VITAMIN C SERUM - Looking for that GLOW UP? This serum is formulated with key antioxidants, Vitamin C, Vitamin E and Pomegranate extract. One of our faves in the e.l.f. office, this serum helps brighten skin tone and protects the skin from everyday environmental aggressors. Get ready for that youthful glow! Learn more
ILLUMINATING EYE CREAM - Don’t forget the eye area! A rich cream that deeply moisturises while minimising dark circles. Our rich formulation is infused with hyaluronic acid and peptides for ultimate hydration. A non-greasy and fast absorbing formula, ideal for wearing under concealer as a base. Learn more
